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IAS consente la misurazione di brand safety e suitability ai partner video di Google

Integral Ad Science ha annunciato l’espansione dell’offerta Total Media Quality per Google Video Partners (GVP), integrando la misurazione della brand safety e suitability sull’ inventory GVP. Il GVP è costituito da siti web dei publisher e app per dispositivi mobili in cui gli inserzionisti possono erogare annunci video. Queste destinazioni online di giochi, sport, intrattenimento,… L’articolo IAS consente la misurazione di brand safety e suitability ai partner video di Google proviene da Brand News.

Consulta l'articolo completo a questo indirizzo

https://brand-news.it/media/digitale/ias-consente-la-misurazione-di-brand-safety-e-suitability-ai-partner-video-di-google/?utm_source=rss&utm_medium=rss&utm_campaign=ias-consente-la-misurazione-di-brand-safety-e-suitability-ai-partner-video-di-google
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