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Perché la Gen Z sta dominando il mercato del lusso in Cina

Secondo Jing Daily, i Gen Z rappresentano già il 40% di tutti i consumi in Cina. Le ragioni risiedono nella convergenza tra due importanti fenomeni sociodemografici

Consulta l'articolo completo a questo indirizzo

https://www.ilsole24ore.com/art/perche-gen-z-sta-dominando-mercato-lusso-cina-AFcQVLjC
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