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IAB Europe promuove la misurazione di retail media in-store e travel media e propone due nuovi standard

Fonte: Brand News

IAB Europe ha presentato i documenti che contengono nuovi standard per la misurazione del commerce media per raccogliere i commenti degli addetti ai lavori. L’articolo IAB Europe promuove la misurazione di retail media in-store e travel media e propone due nuovi standard proviene da Brand News.

Consulta l'articolo completo a questo indirizzo

https://brand-news.it/player/ad-tech/iab-europe-promuove-la-misurazione-di-retail-media-in-store-e-travel-media-e-propone-due-nuovi-standard/?utm_source=rss&utm_medium=rss&utm_campaign=iab-europe-promuove-la-misurazione-di-retail-media-in-store-e-travel-media-e-propone-due-nuovi-standard
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